TMW has created an innovative approach to supporting Brother
UK's range of printers. The site uses parallax scrolling, a
technique which features layered images that move around the site
at different speeds, creating a 3D illusion. The site, which has
been built in HTML5, offers the user a highly personalised
experience. On the labelling campaign page, users are asked to
insert their name into a virtual printer; as they scroll down, the
site showcases a variety of situations where the printer labels
could be used. You can try the site out here:
Sophie Clutterham
Research & New Business Executive